Under Armour

to a lower unlesstocks armor [pic] Financial Reporting Table of Contents 1Introduction 1-2Industry and saving Analysis 3-4Short Term Liquidity 4-5Capital Structure and Solvency 5addition Utilization 6Profit Margin 6Return on coronation Analysis 7Market Measures 7 Conclusion addendum A: below armor Financial Statements from the annual 10-K 2005-2009 Appnedix B: Nike Financial Statements from 2009 10-K Bibliography billet 1: Introduction Under outfit (UA) was realized in 1996 and went existence on the New York Stock transmute in 2005. The high rescript was founded by Kevin Plank, a fountain collegiate footb both player, who this split second serves as CEO and electric chair of the Board of Directors. The company was prepare on change moisture-wicking man-made shirts that are made to be worn in numerous different climates. They shit since complication out to sell all different athletic vesture, footwear, and accessories. The volume of their revenue is generated from selling their interbreeding points wholesale to sport equipment retailers that they own begun to open civilise to consumer sale channels. Under Armour targets secure athletes and fitness enthusiasts and wherefore have worked to acquire collegiate and professional sponsorships. Shown below is the parcel of each product bound to the occur sales in 2009.

Under Armours apparel is still its main source of revenue but footwear has turn overn from be 11.7% in 2008 and 6.7% in 2007 to 15.9% in 2009 (UA Annual Report 2007, 2008, 2009). [pic] Under Armour is also homework on scuttle 16-18 parvenue factory stores which would bring their gist in the US up to nearly 60. This shows strong bureau by management nearly their economic situation and capability to maintain to grow Under Armour is continuing to try to grow and extend by opening impudent stores and by expanding into new product lines. In the work year or ii they have expanded into the athletic footwear industry by selling cleats and beat training sneakers. They also intent on...If you privation to get a full essay, order it on our website: Ordercustompaper.com

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